Website Cookies Policy
In our site: www.briya.com (“Site“), we use cookies and similar files or technologies to automatically collect and store information about your computer, device, and Site usage, in order to improve their performance and enhance your user experience. We use the general term “cookies” in this policy to refer to these technologies and all such similar technologies that collect information automatically when you are using our Site where this policy is posted. You can find out more about cookies and how to control them in the information below.
If you do not accept the use of these cookies, please disable them using the instructions in this cookie policy or by changing your browser settings so that cookies from this Site cannot be placed on your computer or mobile device. Important: disabling cookies on this Site may seriously cripple the user experience and other features on the Site, to the point of rendering them useless.
In this Cookies Policy, we use the term Briya (and “we“, “us” and “our“) to refer to Briya Labs Ltd. Our Privacy Policy is available at https://www.briya.com/privacy-policy/.
What is a cookie?
Cookies are computer files containing small amounts of information which are downloaded to your computer or mobile device when you visit a website. Cookies can then be sent back to the originating website on each subsequent visit, or to another website that recognizes that cookie. Cookies are widely used in order to make websites work, or to work more efficiently, as well as to provide information to the owners of the website.
Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improving the user experience. Cookies may tell us, for example, whether you have visited our Site before or whether you are a new visitor.
There are two broad categories of cookies:
- First party cookies, served directly by us to your computer or mobile device.
- Third party cookies, which are served by a third party on our behalf. We use third party cookies for functionality, performance / analytics, and social media purposes.
Cookies can remain on your computer or mobile device for different periods of time. Some cookies are ‘session cookies’, meaning that they exist only while your browser is open. These are deleted automatically once you close your browser. Other cookies are ‘permanent cookies’, meaning that they survive after your browser is closed. They can be used by websites to recognize your computer when you open your browser and browse the Internet again.
Web beacons:
Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are small graphics files that contain a unique identifier that enable us to recognize when someone has visited our website. This allows us, for example, to monitor the traffic patterns of users from one page within our website to another, to deliver or communicate with cookies, to understand whether you have come to our website from an online advertisement displayed on a third party website, to improve website performance and to measure the success of email marketing campaigns. In most instances, these technologies are reliant on cookies to function, and therefore declining cookies prevents them from functioning.
If you don’t want your cookie information to be associated with your visits to these pages, you can set your browser to turn off cookies as described further below. If you turn off cookies, web beacon and other technologies will still detect your visits to our Site; however, they will not be associated with information otherwise stored in cookies.
Targeted advertising
Third parties may drop cookies on your computer or mobile device to serve advertising through our website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. The information collected through this process does not enable us or them to identify your name, contact details or other personally identifying details unless you choose to provide these to us.
How do we use cookies?
We use cookies to:
- track traffic flow and patterns of travel in connection with our Site;
- understand the total number of visitors to our Sites on an ongoing basis and the types of internet browsers (e.g. Chrome, Firefox, Safari, or Internet Explorer) and operating systems (e.g. Windows or Mac) used by our visitors;
- monitor the performance of our Site and to continually improve it; and
- customize and enhance your online experience.
What types of cookies do we use?
The types of cookies used by us in connection with the Site can be considered ‘essential website cookies’, ‘functionality cookies’, and ‘analytics and performance cookies’. We’ve set out some further information below, and the purposes of the cookies we set in the following table.
- Cookies necessary for essential website purposes
These cookies are essential to provide you with services available through this Site and to use some of its features, such as access to secure areas. Without these cookies we will not be able to provide services that you require, such as transactional pages and secure login accounts.
- Functionality Cookies
These cookies record information about choices you’ve made and allow us to tailor the website to you. These cookies allow us to provide you with our services in the way in which you have required, as you continue to use or come back to our Site. For example, these cookies allow us to:
- Save your location preference if you have set your location on the homepage in order to receive a localized information;
- Remember settings you have applied, such as layout, text size, preferences, and colors;
- Show you when you are logged in; and
- Store accessibility options.
- Performance / Analytics Cookies
We use performance/analytics cookies to analyze how the website is accessed, used, or is performing. We do this in order to provide you with a better user experience and to maintain, operate and continually improve the website. For example, these cookies allow us to:
- Better understand our website visitors so that we can improve how we present our content;
- Test different design ideas for particular pages, such as our homepage;
- Collect information about Site visitors such as where they are located and what browsers they are using;
- Determine the number of unique users of the website;
- Improve the website by measuring any errors that occur; and
- Conduct research and diagnostics to improve product offerings.
- Marketing Cookies
Marketing cookies are used to track visitors across websites and to deliver relevant advertisements and marketing communications. These cookies help us understand the effectiveness of our marketing campaigns, measure conversions, and display personalized content and advertisements based on your interests.
We use marketing cookies provided by trusted third-party partners, including Meta (Facebook), LinkedIn, Reddit, and Google advertising services. These cookies may collect information about your browsing activity, interactions with advertisements, and visits to our Website and other websites.
| Cookie name | Category | Provider | Duration | Description | Data transferred outside the EU/EEA |
|---|---|---|---|---|---|
| __cf_bm | Strictly Necessary | Cloudflare | 30 minutes | Used by Cloudflare Bot Management to distinguish between humans and bots and protect the website from malicious traffic. | Yes |
| cf_clearance | Strictly Necessary | Cloudflare | 1 year | Used by Cloudflare to verify that a visitor has passed security checks and to reduce additional challenges during browsing. | Yes |
| _hs_cookie_cat_pref | Strictly Necessary | HubSpot | 6 months | Stores the visitor’s cookie category preferences and consent choices. | Yes |
| hubspotutk | Analytics | HubSpot | 6 months | Identifies visitors and tracks interactions with forms and pages on the website. | Yes |
| __hstc | Analytics | HubSpot | 6 months | Main HubSpot tracking cookie used to identify visitors and track sessions. | Yes |
| __hssc | Analytics | HubSpot | 30 minutes | Keeps track of sessions and increments the session number and timestamps. | Yes |
| __hssrc | Analytics | HubSpot | Session | Determines whether the visitor has restarted their browser. | Yes |
| _ga | Analytics | Google Analytics | 2 years | Used to distinguish unique users and collect website usage statistics. | Yes |
| _ga_GKBMGT2Z3J | Analytics | Google Analytics | 2 years | Stores session state and engagement information for the Google Analytics 4 property. | Yes |
| _clck | Analytics | Microsoft Clarity | 1 year | Persists the Clarity user ID and preferences to analyze website usage and improve user experience. | Yes |
| _clsk | Analytics | Microsoft Clarity | 1 day | Connects multiple page views by a user into a single session recording. | Yes |
| _fbp | Marketing | Meta (Facebook) | 3 months | Used by Meta to deliver advertising products and measure the effectiveness of advertising campaigns. | Yes |
| fr | Marketing | Meta (Facebook) | 3 months | Used by Meta to deliver, measure, and improve advertising, including ad relevance and conversion measurement. | Yes |
| datr | Marketing | Meta (Facebook) | 13 months | Used by Meta for security, fraud prevention, and to help identify the browser used to connect to Facebook services. | Yes |
| sb | Marketing | Meta (Facebook) | 13 months | Used by Meta to help identify browsers securely and support Facebook advertising and platform features. | Yes |
| c_user | Marketing | Meta (Facebook) | 1 year | Identifies a logged-in Facebook user when Facebook services are loaded in the browser. | Yes |
| xs | Marketing | Meta (Facebook) | 1 year | Used by Facebook to maintain session information for logged-in users and support platform functionality. | Yes |
| locale | Functionality | Meta (Facebook) | 1 week | Stores the user’s locale preference for Facebook services. | Yes |
| presence | Functionality | Meta (Facebook) | Session | Used by Facebook to manage presence and chat-related state for logged-in users. | Yes |
| wd | Functionality | Meta (Facebook) | 1 week | Stores browser window dimensions to optimize the rendering of Facebook services. | Yes |
| _rdt_uuid | Marketing | 90 days | Used by Reddit to identify visitors, measure advertising effectiveness, and support remarketing and conversion tracking. | Yes | |
| bcookie | Marketing | 1 year | Browser identifier used by LinkedIn for advertising and analytics purposes. | Yes | |
| li_gc | Marketing | 6 months | Stores visitors’ consent regarding the use of LinkedIn cookies. | Yes | |
| lidc | Marketing | 24 hours | Used by LinkedIn for routing and performance optimization. | Yes | |
| AnalyticsSyncHistory | Marketing | 1 month | Used by LinkedIn to store information about when a sync took place with the lms_analytics cookie. | Yes | |
| UserMatchHistory | Marketing | 1 month | Used by LinkedIn for advertising ID synchronization and ad measurement. | Yes | |
| lms_ads | Marketing | 1 month | Used by LinkedIn to identify members off LinkedIn for advertising and conversion tracking. | Yes | |
| lms_analytics | Analytics | 1 month | Used by LinkedIn to identify members off LinkedIn for analytics and measurement. | Yes | |
| li_mc | Marketing | 6 months | Used by LinkedIn as a temporary cache to avoid database lookups for consent information. | Yes | |
| lang | Functionality | Session | Stores the user’s language preference for LinkedIn services. | Yes | |
| dfpfpt | Marketing | 1 year | Used by LinkedIn advertising services to support fraud prevention, measurement, and advertising functionality. | Yes | |
| fptctx2 | Marketing | Session | Used by LinkedIn advertising services to store contextual information for advertising and measurement. | Yes | |
| sdui_ver | Functionality | 1 year | Stores LinkedIn interface version information used to render LinkedIn services. | Yes | |
| _gcl_au | Marketing | Google Ads | 90 days | Used by Google Ads Conversion Linker to store ad click information and measure advertising and conversion performance. | Yes |
| _gcl_aw | Marketing | Google Ads | 90 days | Stores Google Ads click information when a visitor arrives through an advertisement, supporting campaign attribution and conversion measurement. | Yes |
| _gcl_gb | Marketing | Google Ads | 90 days | Stores Google Ads campaign and click information used for conversion tracking and attribution. | Yes |
| _gac_gb_<property-id> | Marketing | Google Ads | 90 days | Stores campaign information for Google Ads conversion tracking; the suffix identifies the related Google Ads or measurement property. | Yes |
| _gcl_gs | Marketing | Google Ads | 90 days | Used by Google Ads to support conversion linker functionality and attribute conversions to advertising interactions. | Yes |
| DSID | Marketing | Google DoubleClick | 2 weeks | Used by Google to identify signed-in users on non-Google sites and personalize advertising. | Yes |
| IDE | Marketing | Google DoubleClick | 13 months | Used by Google DoubleClick to register and report user actions after viewing or clicking advertisements. | Yes |
| ar_debug | Marketing | Google DoubleClick | 30 days | Used for debugging and attribution of advertising campaigns. | Yes |
| _mggpc_ | Marketing | Google DoubleClick | Variable | Used by Google advertising services for campaign attribution and advertising personalization. | Yes |
| WPabs | Marketing | Google DoubleClick | Session | Used by Google advertising services to support ad delivery and measurement. | Yes |
| checkpoint | Marketing | Google DoubleClick | Session | Used by Google advertising services to support ad delivery and measurement. | Yes |
Third party calls
| Call / Domain | Category | Vendor | Description | Data transferred outside the EU/EEA |
|---|---|---|---|---|
| www.googletagmanager.com | Analytics / Marketing | Google Tag Manager | Loads and manages analytics and marketing tags, including Google Analytics and Google Ads tags. | Yes |
| region1.google-analytics.com / region1.analytics.google.com | Analytics | Google Analytics | Collects page view, user engagement, device, browser, and session information for website analytics. | Yes |
| stats.g.doubleclick.net | Marketing | Google DoubleClick | Supports Google advertising measurement, attribution, and audience-related signals connected to Google Analytics. | Yes |
| pagead2.googlesyndication.com | Marketing | Google Ads | Collects Google Ads page view, consent, and conversion measurement events. | Yes |
| www.google.hu | Marketing | Google Ads | Supports Google Ads audience and remarketing measurement connected to Google Analytics and Google Ads. | Yes |
| fonts.googleapis.com / fonts.gstatic.com | Functionality | Google Fonts | Loads external web font stylesheets and font files used to render the website. | Yes |
| www.clarity.ms / scripts.clarity.ms / s.clarity.ms | Analytics | Microsoft Clarity | Loads Microsoft Clarity and collects website usage, interaction, and session analytics. | Yes |
| connect.facebook.net | Marketing | Meta (Facebook) | Loads the Meta Pixel script and related pixel configuration for advertising and conversion measurement. | Yes |
| www.facebook.com | Marketing | Meta (Facebook) | Sends Meta Pixel events such as page views for ad measurement, attribution, and remarketing. | Yes |
| snap.licdn.com | Marketing / Analytics | Loads the LinkedIn Insight Tag used for advertising, conversion tracking, and analytics. | Yes | |
| px.ads.linkedin.com | Marketing | Sends LinkedIn Insight Tag attribution and conversion measurement events. | Yes | |
| www.redditstatic.com | Marketing | Loads the Reddit advertising pixel script. | Yes | |
| pixel-config.reddit.com / alb.reddit.com | Marketing | Loads Reddit pixel configuration and sends advertising, engagement, and conversion measurement events. | Yes | |
| js-eu1.hs-scripts.com | Analytics / Marketing | HubSpot | Loads HubSpot tracking and marketing scripts for website analytics and marketing automation. | Yes |
| js-eu1.hs-analytics.net / track-eu1.hubspot.com | Analytics | HubSpot | Collects HubSpot analytics events, page views, session information, and visitor identifiers. | Yes |
| js-eu1.hs-banner.com | Strictly Necessary | HubSpot | Loads the HubSpot cookie banner and retrieves region or consent-related configuration. | Yes |
| js-eu1.hscollectedforms.net / forms-eu1.hscollectedforms.net | Functionality / Marketing | HubSpot | Loads HubSpot collected forms functionality and configuration for form tracking and submissions. | Yes |
| api-eu1.hubapi.com | Marketing | HubSpot | Retrieves HubSpot script-loader configuration for pixels, events, and tracking integrations. | Yes |
| js-eu1.hsadspixel.net | Marketing | HubSpot | Loads HubSpot advertising pixel functionality used for campaign and conversion measurement. | Yes |
How to control or delete cookies
Most browsers allow you to change your cookie settings. These settings will typically be found in the “options” or “preferences” menu of your browser. In order to understand these settings and learn how to use them, please consult the “Help” function of your browser, or the documentation published online for your particular browser type and version.
However, please note that if you choose to refuse cookies you may not be able to use the full functionality of our Site.
The following pages have information on how to change your cookies settings for the different browsers:
- Cookie settings in Chrome
- Cookie settings in Firefox
- Cookie settings in Internet Explorer
- Cookie settings in Safari and iOS
Third Party Websites’ Cookies
When using our website, you may be directed to other websites for such activities as surveys, to make payment, or for job applications. These websites may use their own cookies. We do not have control over the placement of cookies by other websites you visit, even if you are directed to them from our website.
If you use the buttons that allow you to share products and content with your friends via social networks like Google, Twitter and Facebook, these companies may set a cookie on your computer memory. Find out more about these here:
https://www.facebook.com/about/privacy
http://www.google.com/intl/en-GB/policies/privacy
Cookies that have been set in the past
If you have disabled one or more Cookies, we may still use information collected from cookies prior to your disabled preference being set, however, we will stop using the disabled cookie to collect any further information.
Contact us
If you have any questions or comments about this cookies policy, or privacy matters generally, please contact us via email at privacy@briya.com.
Last Updated: June 18th, 2026